Advetisement

 

Advertisement is a communication whose purpose is to inform potential customers about products and services and how to obtain and use them. Many advertisements are also designed to generate increased consumption of those products and services through the creation and reinforcement of brand image and brand loyalty. For these purposes advertisements often contain both factual information and persuasive messages. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, video games, the Internet and billboards. Advertising is often placed by an advertising agency on behalf of a company.

In short, Advertisement is :

Information for persuading and motivating people so that it will attract them to the service and the thing that are offered or informed.

Function of advertisement :

Promotion

Communication

Information

In making an advertisement keep the following points :

1. Language of advertisement :

Using the correct or suitable words.

Using the interesting and suggestive expression.

Using positive expression

Text of advertisement should be directed to the goals.

2. Content of advertisement :

Objective and honest

Brief and clear

Not mocking to group or other producer.

Example : 

 ...Advertisement...

Perfect Tense

 

Perfect Tense have 3 types:Present perfect tense is used for describing a past action's effect on the present: he has arrived.Now he is here.This hold true for events that have just been secluded as well as for events that have not yet occured.

Present perfect is formed by combining have/has with the main verb’s past participle form:

Present Tense

 

Present Tense is simple form which used to express situation going into effect in this time. Like habit, everyday fact or natural phenomenon.

Simple Present tense to express habits, general truth, repeated actions or unchanging situations, emoticons and wishes.

Example:
~For habits = He drinks milk at breakfast.

~For general truth = Palangka Raya is a small city.

~For repeated actions = She only eats egg.

~For unchanging situation = I work in Banjarmasin.

Formula Verbal :

(+)S+ V1(-s/-es)+ Object

(-)S+ do/does+ not+ V1+ Object

(?)Do/does+ S+ V1+ Object+ ?

Past Tense

1.Simple past is used for describing acts that have already been concluded and whose exact time of occurrence is known. Furthermore, simple past is used for retelling successive events. That is why it is commonly used in storytelling.

Simple past is formed for regular verbs by adding –ed to the root of a word. Example: He walked to the store. A negation is produced by adding did not and the verb in its infinitive form.



Procedure Text

Procedure Text is a text that is designed to describe how something is achieved through a sequence of actions or step. It explains how people perform different process in a sequence of steps. This text uses simple present tenses, often imperative sentences. It also uses the temporal conjuction such as first, second, then, next finally, etc...

Generic Structure of procedure text

1.Goal/aim (or title)

2.Material (not required for all procedural texts)

3.Steps (the actions that must be taken)



Narrative Text

Narrative Text is story. Mostly, narrative are imaginary stories but sometimes narratives can be factual too. Narrative includes fairy stories,fables,mystery,science,fictions,any romance and horror.

Characteristic of Narrative Text :

1. Entertain the readers

2. Structure of the text = orientation- complication- resolution

3. Other Generic structure = evaluation and coda

4. Language features = nouns, adjectives, time conjuction and conjunctions, adverb and adverbial phrases, action verbs, saying verbs

Kinds of Narrative Text :

• Myth

• Legend

• Fable

• Folklore

Recount Text

Recount text is a text that is used to retell events for the purpose of informing or entertaining.

The generic structures of recount text are :

Orientation : ( it gives the readers the background information needed to understand the text such as who was involved, where it happened, when it happened)

Events : (a series of events, ordered in a chronological sequence)

Re-orientation : (restates the writer’s opinion or personal comment of the writer on the incident)

Characteristic of Recount Text :

Use of simple past tense

Use of temporal conjunctions (when, after, before, next, later, then)

Use of personal pronoun (I, we)

Announcement

Announcement is something said, written, or printed to make known what has happened or (more often) what will happen.

Generic structure/ points:

1.The title or type of event

2.Date or time, place

3.Contact person

Example :

 

Giving Instruction

Giving Instuction is an expressions that is used in order that other person does what we instruct/request

The difference between request and instructions

Instructions (also called imperatives)
Instructions require the person receiving them to do something, or to stop doing it. Instructions are directly addressed to the person who has to do thwm. Threfore, instructions are one of the few types of English sentences that do not need a subject. The subject is usually "you" (understood). If there is any doubt who should do the instruction, the "naming" form- the vocative is used.

Sympathy Expression

Definition : An expression or feeling of pity and sorrow when we know and see someone/people are unlucky or have trouble and in bad condition. By expressing sympathy we want to show our concern or carefulness on other people’s condition.

^^How can we give sympathy expression to someone ??

            We express it directly to him/her orally or we can use a letter or card (post), also by Short Message Service ( SMS), E-Mail, television, radio and newspaper if he/she got the trouble is far from us.

^^Several expressions of sympathy :

1.      I’d like to express my deepest condolences

2.      I’m sorry to hear that

3.      I’m awfuly sorry about…

4.      Ow, how awful!!

5.      Oh, dear !!

6.      You must be very upset

7.      Oh, what ashame

8.      How pity you are!

9.      How terrible/awful for you…

Example :

Mio : Guys, listen to me..

Ritsu : What's wrong, Mio?

Yui and Mugi : Yeah, what's wrong?

Mio : Do you know, Jun's father has accident

Yui : What, Oh dear !! *feel sad*

Mugi : Oh, My God..

Ritsu : Oo, I'm sorry to hear that..

Gaining Attention

Definition : Is a way or expression that is spoken so that other people will pay attention to that we went to.

Here are some expressions of Gaining Attention :

·         Attention, please!

·         May I have your attention, please?

·         Excuse me, look here !!

·         Listen to me, please

·         Waiter !!!

·         I’m sorry, but…

·         Wow really !!??

·         Look at the board, please?

·         Hello !! Can you quiet?

Example :

    Teacher : Attention, class ! today we will have a test, so I give you 15 minutes to study.

Happines Expressions

Definition : Is an expressions that is used to show that someone or people are glad have excited feelings.

Here some expressions of Happines Expressions :

·         I’m Happy

·         I’m (very) pleased(really) delighted (about)

·         Great !!

·         Fantastic !!

Examples :

They are fell so happy !!! :D

This photo look great!! because we are happy ..

Keep smile guys :)

Appointment

Definition :

1.      Noun, an arrangement to meet a person or be at place at a certain time

2.      Noun, the act of placing in a job/position

3.      Noun, the person who receives such as job/position

4.      Noun, the job/position to which such as a person is appointed

Here are some expressions of Appointment :

^^How to Making an Appointment :

·         I’d like to make an appointment with David

·         I want to make an appointment to see Andy

·         I’d like to you come and see

·         Can I come and see you?

·         What about….

^^How to Accepting an Appointment :

·          All right, see you there

·         No problem, I’m free on…. (Monday)

·         Be there on time

·         I’ll wait for you

·         It’s a deal

^^How to Cancelling an Appointment :

·         I’m terrible sorry, I have to put off my appointment

·         I’m sorry, I’m very busy

·         I’m afraid I have to postpone my appointment with Piko tomorrow afternoon

·         I’m sorry, I can’t

^^How to Changing an Appointment :

·         What about… (Sunday, at 04.00 p.m)

·         Is that O.K, if we meet at café

·         Could we change the schedule of meeting?

·         Do you have another time this morning?

Example :



Dialog :

Boy : Hi, are you busy this evening?

Girl : No. What's up?

Boy : How about, we go to see a movie?

Girl : O.K. What time?

Boy : At 5 p.m

Girl : I'm sorry, I can't this evening at 5 p.m, what about 6 p.m?

I must go to see a doctor at 5 p.m.

Boy : O.K No Problem. I wait for you. :D

Girl : That would be great !! :)

Invitation

Definition : Is a request to someone that invites him/her to go somewhere or do something, or the cards this is written on.

Verbal Invitation :

·         I would like to invite you to come to my party birthday.

·         Would you like to come to my house?

·         If you are not busy, please come to my office tomorrow.

·         Let’s go to the Cinema 21.

·         We hope you join us.

·         Would you mind coming to our anniversary?

·         Can you come?

·         Are you free this night?

·         How would you like to go picnic with us next week?

·         If you don’t mind, please come to my house this evening.

Here are some expressions of Invitation :

^^How to Accepting an invitation :

·          I’d love to

·         I like that

·         That sounds great

·         Thank you for the invitation

·         That would be wonderful

·         I’d be glad to

·         That sounds like fun

·         It’s very nice of you to invite me

·         It sounds interesting

·         Thank you. Yes, I would to

·         O.K !

^^ How to Declining an Invitation :

·         I’d love to, but I can’t come, because…

·         I’m really sorry, because I can’t come

·         Sorry, I’m really busy

·         I’d love to, but I won’t be able to

·         I’d love to, but I don’t think I can

·         Sorry, that wouldn’t be possible. Thanks

·         That’s nice/great. Unfortunately/However…

·         That’s very kind of you, but …

Examples :



Greetings

Definition : is something that you say or do when you meet someone.

Here are some expressions of Greetings :

^^ How do you introduce your self?

·         Let me introduce my self, my name is Vebry

·         Hello, I’m Indra

·         Hi, I’m Adji Oktaviano. You can call me Okta

·         Hello, my name is Megumi

^^How do you greet other people :

·         Good Morning/Good Afternoon/Good evening

·         Hello, Mr. Erwanto

= Hello, Winda

·         How are you?

= Fine, thanks and you?

·         How’s everything with you?

·         How’s life ?

·         How are you getting along?

·         How are you doing?

= Fine, thanks

= Pretty good, thanks

= I’m well, thanks